Warhammer+ streaming service fails to outdo YouTubers, but still profitable – In the heady years of 2021, Games Workshop, the company behind Warhammer, unveiled a brand-new streaming service devoted only to the Warhammer and Warhammer 40K franchises. In August 2021, the streaming service Warhammer+, which put a lot of unique Warhammer content behind a paywall, launched for mobile and smart TVs.
Only 115,000 people have signed up for Warhammer+ as of around a year and a half ago. Really, it’s pitiful when you realise that many of the video producers Warhammer paid to appear on Warhammer+, such Astartes creator Syama Pedersen, had many times that amount of YouTube subscribers. Warhammer+ was never going to have the millions of subscribers that Netflix or Disney have, but failing to out-subscribe a respectably popular YouTuber must be frustrating.
According to Games Workshop’s half-year financial report, Warhammer+ is still profitable despite the lack of subscribers. According to the report, “Launched in August 2021, it continues to thrill and engage a growing subscriber base.” “The shows and animations from Warhammer+ have now received over 5 million views. Revenue for the time period is £3,000,000, and corresponding development costs total £2.4,000,000. 115,000 people are subscription numbers.”
We should point out that Astartes received many millions of YouTube views, and even a pirated version that is still accessible has 13 million views.
It’s possible, though, that subscribers and views are really a perk for Games Workshop. The underlying objective might have just been to obtain a group of content producers to work for Games Workshop rather than themselves in order to safeguard its copyright. If so, Warhammer+ has been an enormous success.
As you can see in the teaser above, Warhammer+ has more material scheduled for 2023 if you have $59.99 to spare for the yearly price. And if you already have a subscription to Amazon Prime, you’ll be pleased to learn that a high-profile Warhammer 40K series is presently being produced by Amazon Studios and will star none other than Henry Cavill, a die-hard Warhammer enthusiast and previous Witcher actor.
Warhammer+ streaming FAQS
Q: What is Warhammer+?
A: Warhammer+ is a streaming service dedicated solely to the Warhammer and Warhammer 40K franchises, launched in August 2021 for mobile and smart TVs, putting a bunch of exclusive Warhammer content behind a paywall.
Q: How many subscribers does Warhammer+ have?
A: Warhammer+ has 115,000 subscribers.
Q: Is Warhammer+ profitable?
A: According to Games Workshop’s half-year financial report, it continues to be profitable, despite the lack of subscribers.
Q: What is the goal of Warhammer+?
A: The goal of Warhammer+ may be to protect its copyright by getting a bunch of content creators to work for Games Workshop rather than themselves.
Q: What kind of content can we expect in 2023 on Warhammer+?
A: More content is planned for 2023 on Warhammer+ as well as a big-budget Warhammer 40K series in the works with Amazon Studios starring Henry Cavill.