Seven ways to promote your brand in 2020

What is the key to brand promotion? Is there an Aladdin lamp that can make your brand bigger by day? There is none, but this is the era of the internet. And if there is any significant way to promote your business, it is through the internet.

Knowing that visuals are mostly noticed in any form of advertising virtually, it is common for businesses such as Printing Macquarie Park  to deal with companies that need help with the following ways of promoting:

1.Social media

It is over 2.14 billion people worldwideexpected to buy goods and services online in 2021. Here is a list of social network sites and their traffic, which indicates that social networking is thriving globally, and it is a great way to promote your brand. Digital marketing has taken an enormous leap in the U.S as search marketing spending was 27.9 billion in 2014. By facts, this is the best time to get in line to promote your brand or open up a new brand. Now, Let’s look at these websites one by one.

a. Facebook

Facebook is the largest social network website. The annual revenue of Facebook is 55.8 billion USD, and the net income is 22.1 billion USD from ads. And other sources only prove the point of Facebook is the leader of social sites, which means that many of the brands’ promotion use Facebook as their number one priority. The daily brand posts on Facebook produced 1.5 posts every day, and TV network brands generated 9.6 posts per day. Facebook is, to date, the website with the highest active users.

b. Youtube

After Facebook, there is Youtube with approximately 2 billion active users monthly. Youtube is famous for people looking to accessorize and way to wear things which are common in ladies and gents alike; in the United Kingdom as of December 2019, Accessorize was the most viewed channel, with approximately 1.46 million uploaded video views. Youtube is also very famous for makeup tutorials. Beauty-related videos received more than 169 billion views on Youtube. All of the stated explains that youtube is a great way to get your brand recognized and put your brand videos out there.

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c. Instagram

Instagram is a fast-growing social media site, which has approximately 1 billion active users monthly, and it is excellent for brands that are looking to promote. Fashion brands made about 1.07 posts to the social network every day, and Instagram produces a lot of revenue, and a large part of it is advertising which brands do to get featured, which is also a great way to promote your brand. Instagram also has makeup and beauty bloggers who show a portion of the video to get attention from a user who later leads to their brands or the products they are using or other channels like YouTube and Facebook.

d. Pinterest

The first social website to cross 1 billion monthly users mark was Facebook, but Pinterest was the fastest site to hit 10 million monthly visitors mark. Some small brands even claim to have started their brand promotion from Pinterest, which is also a great website to present the ideas of your brand. Pinterest has a unique concept of showing pictures, which is a little similar to Instagram. People use Pinterest to get ideas for fashion, to know the trends, and to know how to accessorize.

e. Blogs

Blogs are a great way to gain exposure. You can start blogging about your brand and the things that you provide and the quality of the product. Many people begin to blog about their brand as soon as they make it and also send their items to other fashion bloggers to get featured. You need to be consistent with these types of blogs as the people like to stay updated about fashion and the quality of the product that the company is providing to the consumers; the more, the merrier is the way here.

f. SEO

When you create a brand you need to put up a website for it that shows all the content that you have along with the price, but the way to get people on your website is to have that website at the top which would require SEO expert to work on your website to make sure your site stays at the top so whenever people search for fashion or brands, your web page link is at the top of the page which would prompt people to look at your site.

g. Paid advertising

This type of marketing is prevalent nowadays as there is a huge fan following on celebrities and fashion influencers so you can pay them to advertise your brand. That can increase your chances of getting more exposure. Another great way to get people on your website is to pay Google Adwords, which will always recommend your site at the top of the page. Small businesses that use advanced digital tools such as online advertisement see four times more growth.

h. Be more direct

Try to communicate with the consumers directly to know what they want and what they are willing to give for it. Try to do surveys to get a better understanding of what people want and how you improve your product quality to satisfy your consumer. Sometimes your customer is the best teacher. The end-user of your product will give you the best review of your product.

i. Giveaway

Giveaways are the easiest way to attract more traffic and get more attention as people are always eager to participate in these types of events; this can significantly boost the traffic. People also subscribe to your channel and like your posts and comment on them to improve their chances.

j. Affiliation

Affiliate your brand with other brands and let them advertise your brand. It is also a great way to attract massive traffic from other sites, which could help significantly in the quest to promote your brand. These types of brands can boost your account and help you get recognized.

Conclusion

We have presented you with seven ways to promote your business, and social media holds a large amount of portion in this article; the reason being that social media is thriving and getting the attention of consumers, you will need to make people aware. The easiest way is through social media, as a large chunk of people is on social websites. You can also do promotional giveaways or paid collaboration with celebrities and other brands, which can promote your brand to get bigger. Most of the brands start small, but with time and effort, the brands can thrive.



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